About Patricia Melendez - Industry Expert at CITC

Patricia Melendez is a strategic international trade specialist with 15+ years of experience successfully executing export promotion programs, business development, market research, trainings and marketing to increase the business community’s international trade. She has global experience conducting business projects in the U.S. and throughout Latin America and Europe which increased SMBs’ international sales.


Patricia can help exporters in these core areas:

  • Assist in the identification of international markets for your products
  • Identify digital tools and resources for your products in order to build an ecommerce export market plan
  • Assess current ecommerce marketing strategies and perform market opportunity
  • Give guidance to optimize SMBs’ ecommerce business to increase their cross-border sales
  • Provide professional Spanish content advise for companies with multilingual websites