Product Development

Turn your latest idea into a hit new product with an effective production process, clear distribution strategy and detailed set of legal requirements. Whether you're still in the brainstorming phase of a new product or need to adapt a current one for a new market, there's a lot of questions to answer. How will it be manufactured? Is it safe? Does it meet all quality and compliance standards? How will it get to the customer? Is your IP protected, and your liability covered? Discover how to answer each of these questions for your product, and take it from the drawing board to the top of your sales list. 

Once you have successfully completed this workshop, you will be able to:

• Identify each consideration and their implications for adapting or developing products, like market entry strategies, product life cycles and market research.
• Evaluate customer response to new offerings with concept testing, prototypes, test marketing and product tests.
• Build a comparative advantage by tailoring design considerations and policies to suit customer preferences.
• Enhance products and generate added revenue with product-related services (servitization).
• Mitigate any potential risks related to IP protection and product liability when adapting your products for new markets.

 

Exclusive Offer

Price: $300
Use the exclusive discount code "G2GFITT" for an extra 15% OFF any FITTskills online courses or workshops!