FITTskills Lite

When you run into trade-related problems on the job or in your business, FITTskills Lite free downloads give you solutions you can apply right away - and you can read through each unit in just one hour or less. Resources are taken directly from the globally acclaimed FITTskills program and published by Export Development Canada (EDC) and FITT, the industry experts you can trust.

Take advantage of FITT's special offer starting at 0$ and receive free downloads for the FITTskills Lite series.

 

Selecting a Market Entry Strategy

Want to move into a new market, but aren’t sure what to do next, or how to manage the potential risks and costs? There are several market entry strategies to choose from, but what works best for one industry or market may not work for another. Learn about the strengths and weaknesses of each market entry option, and the accompanying process you need to take to select the strategy that will work best for you.

BONUS limited time offer! When you download this unit, you'll also earn a 25% discount off the International Market Entry Strategies online course and the Planning for International Market Entry online workshop.
 

Cash Flow Management

When a business expands into international trade, it must start dealing with more complex financial transactions with more potential for delays or payment issues. As a result, a cash flow management plan is essential to prevent bankruptcy and keep your business functioning. Learn what impacts your cash flow, what changes you can make to improve your cash flow, how to make projections, and how to develop a cash flow plan.

BONUS limited time offer! When you download this unit, you'll also earn a 25% discount off the International Trade Finance online course.
 

Establishing Sales Channels to International Markets

Once you decide to sell in international markets, you must then decide how to do so: selling directly, e-commerce, agents, wholesalers and retailers are just some of the available options. Learn about each available sales channel, as well as how to select which option(s) are best for you, manage your sales relationships and abide by laws applying to your products or services.

BONUS limited time offer! When you download this unit, you'll also earn a 25% discount off the International Sales and Marketing online course and the Selling to International Markets online workshop.
 

Marketing with Digital Technology

Digital marketing tools provide an opportunity to reach customers anywhere worldwide, build awareness for your company and convert that into purchases faster than ever before. Learn how to increase your website traffic, improve the online customer experience, influence customer decisions at each point of sale and build stronger relationships with your customers.

BONUS limited time offer! When you download this unit, you'll also earn a 25% discount off the International Sales and Marketing online course and the E-commerce online workshop.
 

Analyzing and Mitigating Currency/Foreign Exchange Risk

Currency exchange rate fluctuations create a degree of uncertainty for any business engaged in international trade, but the risk can be mitigated by taking the right steps ahead of time. Learn how to analyze how currency/foreign exchange risks affect you, how to select the best risk mitigation and foreign exchange strategies, and the steps to build them into your larger risk management strategy.

BONUS limited time offer! When you download this unit, you'll also earn a 25% discount off the Feasibility of International Trade online course and the Risk Analysis and Management online workshop.