From identifying new markets to defining winning entry strategies, trade specialists from the public and private sectors can help clients build a sound export plan and offer trade advice and consultation.

Trade Consulting & Strategy

No matter if clients plan to sell on their own website, on marketplaces, to businesses or consumers, specialists in eCommerce can assist clients in areas ranging from eCommerce consulting to fraud prevention.

eCommerce

Web and digital marketing experts help clients pick the right channels, engage with promising new audiences, discover the right tools to do it and create a sound digital marketing strategy.

Web & Digital Marketing

Making the sale is only half the battle. Without the proper warehousing partners, the most knowledgeable freight forwarder, the most thorough customs broker, and the most reliable shipping partners, you can’t succeed. Meet all these experts here.

Shipping and Logistics

It is salient for clients looking to expand into new markets that they communicate in an effective manner throughout all markets they wish to be part of. From translation services to translation tools, you assist clients with their localization needs.

Localization

Without the right financing partners and the safety offered by proper insurance, exporting can be a risky adventure. Assist clients with your financing and insurance services and resources.

Financing & Insurance

From exporting basics to advanced topics, these professionals, service providers and training resources will help clients become a master of global trade.

Education and Training

From tax compliance to intellectual property protection, the experts within this category can help clients understand and navigate all the paperwork that comes with exporting.

Taxes, Legal, and Regulatory

Reaching new audiences can be an exciting and lucrative adventure when done right. Clients can get in touch with professionals who will help them create winning marketing strategies and campaigns in new markets around the world.

Marketing & Communications

These are organizations that support small and medium businesses in their internationalization journey. Programs and services are available to businesses within their own state.

Trade Organizations

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California Export Connect

Leo Burnett is a communications agency powered by its HumanKind operating system, with the belief that creativity, data and technology work together to transform human behavior and drive prosperity for clients. Part of Publicis Communications, Leo Burnett Worldwide is one of the world's largest agency networks with 85 offices and more than 8,000 employees. The global agency works with some of the world's most valued brands including Allstate, Esurance, Firestone, Jim Beam, Kellogg's, Kraft, Marshalls, MillerCoors, Nintendo, P&amp;G, Samsung and UnitedHealthcare among others.

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<h1>Our Services</h1>

<ul>
	<li>Omnichannel&nbsp;Advertising -&nbsp;We create many of the world’s most business-transforming ideas across all digital and traditional channels, earning our clients nearly 200 major creative awards in 2016 alone.</li>
	<li>Data / Analytics -&nbsp;We build predictive models, develop journeys, analyze search data and more — all in service of customizing strategy and delivering the right message to the right people at the right time.</li>
	<li>Design -&nbsp;We bring craft, concept and storytelling together, beautifully, through visual brand identities and systems, brand books, logos, packaging and digital design.</li>
	<li>Digital / Interactive -&nbsp;We deliver engaging creative digital experiences across all platforms, along with expertise in development and deployment of websites, apps, digital signage, social integration and more.</li>
	<li>Direct / CRM -&nbsp;We harness big data (including housing and managing the world’s largest CPG database) to create one-to-one/few messaging and customized loyalty programs.</li>
	<li>eCommerce -&nbsp;We approach eRetailer and direct-to-consumer eCommerce experiences from a shopper-first perspective, employing content management, search, mobile, CRM, analytics and creative.</li>
	<li>Experiental -&nbsp;We generate excitement for brands and brand experiences through event production, music and celebrity talent strategy, tour activations and more.</li>
	<li>Multicultural -&nbsp;We employ Lapiz, our multicultural department, to bring an outsider perspective, challenge established beliefs, create unexpected ideas and reach a diverse audience.</li>
	<li>Production -&nbsp;We produce TV, OLV and branded content at our fully equipped, nimble in-house content studio, as well as leverage our scale for cost-saving efficiencies for out-of-house projects.</li>
	<li>Research -&nbsp;We conduct custom, large-scale quantitative and qualitative studies, including proprietary brand segmentation studies and open-space mapping.</li>
	<li>Shopper Marketing -&nbsp;We activate brands throughout the shopper journey, creating digital platforms, leading-edge in-store solutions and more. Named best digital/specialist agency by Warc the past two years.</li>
	<li>Strategic Planning -&nbsp;We understand people’s behavior within complex marketing dynamics and turn&nbsp;this perspective into purposeful brand strategies.</li>
	<li>Social -&nbsp;We get people to engage with brands through social media strategy, content creation and management. Build cohesive social experiences, including a global hub for one of the world’s biggest brands.</li>
</ul>

Creativity, Data and Technology Work Together to Transform Human Behavior

Office

Leo Burnett

Leo Burnett is a communications agency powered by its HumanKind operating system, with the belief that creativity, data and technology work together to transform human behavior and drive prosperity for clients. Part of Publicis Communications, Leo Burnett

Leo Burnett on California Export Connect - Find Trade Experts and Resources

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Leo Burnett

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